![]() ![]() On the plus side, “Rim” is not falling short of its original estimates and will thus have no trouble earning more than flop “The Lone Ranger” did last Friday through Sunday. The $3.6 million in Thursday night tickets kept that fire burning, but it appears data for the duration of opening day was without such luster. Given the strong reviews and the potential to underappreciate the film’s appeal outside the target audience, there was some hope “Rim,” with a budget in the $200 million neighborhood, would catch late fire. ![]() Variety currently estimates the well-reviewed, big budget film’s opening weekend haul at $38 million, which falls smack dab in the middle of the anticipated $35-40 million range. ![]() Despite inspiring optimism with its midnight screening numbers, the latest Friday box office data suggests “Pacific Rim” will not drastically exceed lukewarm forecasts.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |